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Samios Plumbing Supplies is an iconic Australian bathware company that has been supplying quality bathroom products since 1947. With a diverse range of customers from tradespeople and building companies to home renovators, they retail a large selection of popular brands including Caroma, Abey, Fienza, Meir, Phoenix Tapware, Sonata and more.
INHAABIT partnered with Samios Plumbing Supplies to create an immersive digital product strategy that displays their bathware with ultra-realistic 3D visualisation and Augmented Reality.
To enhance marketing and sales for the Sonata range, INHAABIT created high quality 3D and AR models for taps, baths, basins, shower rails and accessories. Customers can interact with these products in high quality 3D and AR on the Samios website.
Transforming Bathware Into Ultra-Realistic 3D & AR
3D and AR products allow customers to quickly visualise the physical aspects of bathware. It provides a significantly more engaging ecommerce experience compared to “static” photography. This helps to speed up the sales cycle and increases customer purchase confidence.
How 3D Visualisation & AR Boosts Bathware Sales
When customers are building or renovating a bathroom, small details matter.
The profile of a basin, shape of a bath, proportions of a fixture and appearance of a material can influence the final design.
High-quality 3D product visualisation helps communicate these details instantly online.
Augmented Reality technology extends this feature, by enabling customers to try a bathroom product in their space, to understand sizing, placement and how the material aligns with interior styling.
They can change product variants with the tap of a button to find their perfect fit.
For Samios Plumbing Supplies, 3D and AR technology provide a more realistic way to showcase their bathware range online, providing a benchmark online retail experience that gives them a competitive advantage.
Creating The Ultimate Bathware Ecommerce Experience
Ecommerce is an increasingly competitive space. Samios Plumbing Supplies have implemented a 3D product experience that elevates their website beyond a typical browsing. The technology actively promotes their Sonata bathware range, helping customers better understand key product features, material options and sizing.
Through a partnership with Samios and BGW Group, INHAABIT demonstrates how ultra-realistic 3D and Augmented Reality products give customers a more interactive and engaging online shopping experience.
Visit the Samios Plumbing Supplies website to see it in action >
